At Knowurture we believe and strive to create a better world where suffering caused by ill health is reduced by access to information and Knowledge of the expert. Every time we see someone suffering from a health crisis we have felt helpless. When it is due to lack of knowledge and uncertainty about the cure or prevention, we have hung our heads in shame. We are given to understand that the ways of the world cannot make tangible things like medicine or treatment affordable to entire humanity... but the lack of knowledge?
My Guiding Principle
"Never be a Spectator of Unfairness or Stupidity. The Grave will Supply Plenty of Time for Silence."
-Christopher Hitchens (1949 - 2011)
To empower patients and physicians make the best medical decisions when faced with uncertainties associated with chronic ailments, rare diseases, complex and complicated conditions.
Offering hope instead of despair. At Knowurture we believe and strive to create a better world where suffering caused by ill health is reduced by access to information and Knowledge of experts in context.
Empowerment interventions aim to equip patients (and their informal caregivers whenever appropriate) with the capacity to participate in decisions related to their condition to the extent that they wish to do so; to become "co-managers" of their condition in partnership with health professionals; and develop self-confidence, self-esteem and coping skills to manage the physical, emotional and social impacts of illness in everyday life.
We work with you and your physician to provide personalized diagnosis and treatment plan, when you face chronic ailment, rare disease or any other complex, complicated medical condition. Our proprietary methodology combines the art and science of medicine to prevent, cure, care and manage ailments over one's lifetime.
I am Knowurture's logo. I represent Knowurture's purpose of continuous happy surprises through sagacity.
Through Yin Yang I ensure a constant, harmonized and dynamic balance of all things whereby the whole is greater than the sum of the assembled parts. While Yin represents you and the data, symptoms and preferences that you bring Yang represents the medical fraternity's contributions, bringing in the art and science of medicine, both working in tandem in a shared decision-making environment for the best outcomes. The human figure in me depicts Knowurture values of sense of urgency, innovativeness, Integrity, empowerment, compassion and care and dignity.
My blue colour represents the trust, honesty and loyalty of everyone associated with Knowurture. Sincere, reliable and responsible - blue represents the inner security and confidence of Knowurture. Grey conforms the dependable and practical expertise at Knowurture. It is a colour of maturity and responsibility. White represents the new beginnings with purity and perfection. White offers a sense of peace and calm, comfort and hope in everything that happens at Knowurture. I am each stakeholder's promise towards the organization vision and values. And thus I represent the completeness and wholeness of Knowurture.
Serendipity means "fortuitous happenstance" or "pleasant surprise". For serendipity to shape up, most important is the need to be "sagacious" enough to link together apparently innocuous facts in order to come to a valuable conclusion.
At Knowurture we build a culture of shaping serendipity not by processing information but rather by tapping the tacit and often highly subjective insights, intuitions, and hunches of experts and making those insights available. At Knowurture we develop intimate and seamless relationships with our customers, intermediaries, beneficiaries, vendors, employees, partners and other stakeholders to be prepared in many other ways to harness serendipity and make discoveries.